Jasper

Jasper is an AI writing and content marketing platform built for enterprise marketing teams. It focuses on producing on-brand copy at scale — blog posts, ad copy, email campaigns, social content, and product descriptions — with brand voice consistency enforced across every output. Jasper is used by marketing teams at companies including Morningstar, Anthropologie, and Bloomingdale's.

Jasper has restructured its plan lineup to three tiers: Creator at $39/month (annual), Pro at $59/month (annual), and Business at custom pricing. All plans now include unlimited words — removing the previous per-word or credit-based limits that constrained heavy usage. This change makes Jasper more predictable for teams producing high volumes of content regularly.

AI Studio (previously branded as Studio) is Jasper's no-code agent workflow builder. Marketing teams use it to construct multi-step AI pipelines — for example, pulling a product brief, generating multiple ad copy variants, running brand voice checks, and outputting to a content calendar — without writing any code. Jasper Agents, a distinct capability layer, handle research tasks (pulling competitor data, summarizing market trends) and personalization tasks (adapting copy for different audience segments or geographies) autonomously within these workflows.

Brand voice consistency is enforced at the model level: Jasper is trained on each team's style guide, approved copy, and brand guidelines. Campaign image generation is integrated, using the brand voice parameters to keep visual content consistent with written messaging across a full campaign set.

Jasper integrates with Google Docs, Chrome, Salesforce, HubSpot, Webflow, and WordPress. API access is available on Business plans for custom integrations. Jasper is best for enterprise marketing teams that need consistent, on-brand content at volume, and for teams that want to build automated content workflows without engineering resources.