Lovable lets you describe an app in everyday language and have it built for you, including the interface, logic, and a managed backend. It is aimed at founders, product people, and developers who want to go from idea to a deployable app without writing everything by hand.
The product runs on a fully agentic, credit-based model rather than a versioned release cycle. Agent Mode (also called Build mode) is the default and runs autonomously: it reads your codebase, searches the web, debugs, generates images, and validates its own output. Plan Mode lets you preview intended changes before any code is written, now with diffs and revision history, and Lovable also runs automatic, read-only subagents that handle research and review work in parallel. As of late 2026, builds can run for extended periods per message under a '/goal' mode, and in-app AI features can use Anthropic's Claude models without you supplying your own API key.
On capabilities, the backend is branded Lovable Cloud, a managed layer built on Supabase under the hood, with Lovable AI handling in-app AI features. You get database, auth, and hosting without wiring raw services yourself. Workspace-private projects are included even on the free plan, while code editing, code download, and custom domains are reserved for paid tiers.
Pricing is credit-based across both building and running apps. Free is $0/mo with 5 build credits per day (up to about 30/month), 20 Cloud credits per month, and 4 in-app AI credits per month. Pro is $25/mo billed monthly, or $21/mo billed annually ($250/year) at the 100-credit tier, scaling up to roughly $2,250/mo for 10,000 credits, and adds code editing, code download, and custom domains, with top-ups available at $15 per 50 credits. Business is $50/mo billed monthly, or $42/mo billed annually ($500/year) at the 100-credit tier, scaling up to roughly $4,300/mo, and adds SSO, role-based access, the Lovable API, internal publishing, and opt-out of data training by default, with top-ups at $30 per 50 credits. Enterprise pricing is custom and quote-based, with SCIM, audit logs, publishing and sharing controls, and EU inference options.
The main limitation is the credit model itself: because credits cover building, deployed-app runtime, and in-app AI, costs can be hard to predict on active projects, and the free tier runs out quickly. Autonomous generation is fast but still needs review, and heavy customization eventually pushes you into editing code directly.
Choose Lovable if you want an AI agent to do most of the building and you are comfortable steering it, and budget for credit consumption if your app is more than a prototype.
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